Bug Bods

I designed these little chaps with a couple of intentions in mind. Firstly as small, promotional characters which could be used to promote individual brands. Their natural charisma gives them a 'keep-ability' factor and research suggested that consumers questioned would love to have a Bug Bod on their desk! Secondly, inspired by the growing interest in collectable figures, I figured that they could be individually boxed or blister packed and sold as desirable designer toys.